Marketing
Customers, brands, communication, demand and market strategy.
Areas within Marketing
Finance
Money, investment, funding, valuation and financial decisions.
0 wordsAccounting
Financial records, reporting, controls and assurance.
89 wordsMarketing
Customers, brands, communication, demand and market strategy.
55 wordsManagement
Planning, organising, leading and controlling work.
45 wordsBusiness strategy
Choices, capabilities, markets and long-term direction.
18 wordsHuman resources
People, work, organisations, employment and workforce practice.
4 wordsProject management
Scope, delivery, milestones, risks and project governance.
3 wordsBanking
Specialist vocabulary classified under Business and finance.
29 wordsBusiness analysis
Specialist vocabulary classified under Business and finance.
1 wordsCorporate finance
Specialist vocabulary classified under Business and finance.
40 wordsEconomics business
Specialist vocabulary classified under Business and finance.
50 wordsEntrepreneurship
Specialist vocabulary classified under Business and finance.
23 wordsFinancial markets
Specialist vocabulary classified under Business and finance.
42 wordsInsurance
Specialist vocabulary classified under Business and finance.
30 wordsInvestment
Specialist vocabulary classified under Business and finance.
38 wordsOperations management
Specialist vocabulary classified under Business and finance.
9 wordsOrganisational behaviour
Specialist vocabulary classified under Business and finance.
254 wordsSupply chain
Specialist vocabulary classified under Business and finance.
31 wordsTaxation
Specialist vocabulary classified under Business and finance.
21 words56 featured terms
The database can contain more terms than shown here; this page prioritises the strongest mappings.
research that gathers and analyzes information about the moving of good or services from producer to consumer
Marketing researchnounresearch that gathers and analyzes information about the moving of good or services from producer to consumer
PRnouna promotion intended to create goodwill for a person or institution
Public relationsnouna promotion intended to create goodwill for a person or institution
Marketverbengage in the commercial promotion, sale, or distribution of; "The company is marketing its new line of beauty products"
Marketingnounthe commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of ma…
Merchandisenounitems for sale to the individual consumer; "good business depends on having good merchandise"; "that store offers a variety of products"
Productnounitems for sale to the individual consumer; "good business depends on having good merchandise"; "that store offers a variety of products"
Warenounitems for sale to the individual consumer; "good business depends on having good merchandise"; "that store offers a variety of products"
Consumer researchnounmarketing research that yields information about the motives and needs of different classes of consumers
Market analysisnounmarketing research that yields information about the marketplace
Product researchnounmarketing research that yields information about desired characteristics of the product or service
Adnouna public promotion of some product or service
Advertnouna public promotion of some product or service
Advertisementnouna public promotion of some product or service
Advertisingnouna public promotion of some product or service
Advertizementnouna public promotion of some product or service
Advertizingnouna public promotion of some product or service
Brandverbmark with a brand or trademark; "when this product is not branded it sells for a lower price"
Leadnounthe angle between the direction a gun is aimed and the position of a moving target (correcting for the flight time of the missile)
Cargonoungoods carried by a large vehicle
Channelnouna way of selling a company's product either directly or via distributors; "possible distribution channels are wholesalers or small retailers or…
Consignmentnoungoods carried by a large vehicle
Contrabandnoungoods whose importation or exportation or possession is prohibited by law
Featurenounan article of merchandise that is displayed or advertised more than other articles
Freightnoungoods carried by a large vehicle
Genericnounany product that can be sold without a brand name
Inventorynounthe merchandise that a shop has on hand; "they carried a vast inventory of hardware"; "they stopped selling in exact sizes in order to reduce in…
Ironmongerynounthe merchandise that is sold in an ironmonger's shop
Irregularnounmerchandise that has imperfections; usually sold at a reduced price without the brand name
Ladingnoungoods carried by a large vehicle
Linenouna particular kind of product or merchandise; "a nice line of shoes"
Loadnoungoods carried by a large vehicle
Loadingnoungoods carried by a large vehicle
Merchandisenounbranded products meant to promote another product, especially films and pop groups
Merchandisingnounbranded products meant to promote another product, especially films and pop groups
Numbernounan item of clothing; "she preferred the black nylon number"; "this sweater is an all-wool number"
Offerverbmake available for sale; "The stores are offering specials on sweaters this week"
Refillnouna commercial product that refills a container with its appropriate contents; "he got a refill for his ball-point pen"; "he got a refill for his…
Releasenounmerchandise issued for sale or public showing (especially a record or film); "a new release from the London Symphony Orchestra"
Secondnounmerchandise that has imperfections; usually sold at a reduced price without the brand name
Shipmentnoungoods carried by a large vehicle
Software packagenounmerchandise consisting of a computer program that is offered for sale
Stocknounthe merchandise that a shop has on hand; "they carried a vast inventory of hardware"; "they stopped selling in exact sizes in order to reduce in…
Billnounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Broadsidenounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Circularnounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Commercialnouna commercially sponsored ad on radio or television
Fliernounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Flyernounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Handbillnounan advertisement (usually printed on a page or in a leaflet) intended for wide distribution; "he mailed the circular to all subscribers"
Teasernounan advertisement that offers something free in order to arouse customers' interest
Trailernounan advertisement consisting of short scenes from a motion picture that will appear in the near future
Leadernouna featured article of merchandise sold at a loss in order to draw customers
Classifiednouna short ad in a newspaper or magazine (usually in small print) and appearing along with other ads of the same type
Stuffernounan advertising circular that is enclosed with other material and (usually) sent by mail
